Google makes searching the web easier

Google keeps on innovating and each day it introduces something new. Google was born in 1997 when Stanford Graduate students Larry and Sergey decided to change the name of their search engine BackRub to Google. Google emerged from the word “googol” a mathematical term for the number represented by the numeral 1 followed by 100 zeros.

The use of the term is a reflection on how Google today works to organize and order infinite amount of information on the web. The past 12 years have been a constant journey of innovation for Google. Today, Google introduced a new way to search.

The official Google blog reports that Google launched it’s translated search tool in ‘the Search Options panel that makes finding and reading content written in other languages easier’. Translated search homogenizes the global word and is great because it helps in finding information from sites in languages other than English. Previously Google offered this option in Google Translate but now Google has integrated it fully in their web search browser. This offers users a great opportunity to search for things in many different languages. Now you can search for anything, in any language, even if you don’t speak that language.

Google Blog states, “Now, when you search on Google for something in your own language, you can use this tool to search the web in another language. Click “Show Options” at the top of the search results page and select “Translated search” to try it out. We’ll algorithmically select the best language(s) to translate your search query into and then return you translated results from those pages. We’ll even display results from multiple languages. For example, if you search for [restaurant reviews antwerp] while on vacation in Belgium and want to find more reviews or review sites beyond those that are just available in English, select “Translate search” in the “Show Options” panel. We’ll automatically select French and Dutch (the languages spoken in Belgium), translate your query into these languages and then translate the results back into English for you to read. If you’d like to search specific languages, just modify the languages in the panel above the results. You can display results for up to five languages at once and select from 51 languages to search.”

Members of our team at Amvona speak various different languages – Urdu, Punjabi, Hindi, French, Greek, English etc. so we decided to try out Googles translate tool. Sadly, Google Translate does not translate from Urdu and Punjabi but it does offer Greek, French and Hindi translations. We decided to translate our search for Lahori food (Pakistani food) into Greek. See our results below 🙂

step 1 search for something and click on Search Options
step 2 click on Translated search
Step 3: results appear with a box showing results found in different languages
Click on Add language to add a language you want to search for
We selected Greek and it shows 6 results in Greek
The final results

We wish that Google would offer this service in more languages. It is fun to play around with but the entire process is a bit lengthy. We feel that Google should incorporate it in its search bar so that users don’t have to manually go and select a language.

Published at the Amvona Blog

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